Project Type
Forge handled VFX and editing for Caraway’s “Good Looking, Clean Cooking” commercial, elevating the spot through seamless transitions and refined pacing.
Produced by Gear Seven in Nashville, the commercial was filmed on an XR stage across multiple color-themed environments. Our role was to create a cohesive flow between those scenes, using post-production effects and precise editorial timing to blend the color worlds smoothly while keeping the storytelling clean, modern, and visually captivating.
Seamless XR-stage color transitions, polished editing, and finish work that tied the spot together.
Brief
Solution
We combined detailed VFX transition work with tight editorial refinement to unify multiple XR stage environments into one cohesive, dynamic commercial.
Edited the spot for pacing, clarity, and polished storytelling Built seamless VFX transitions between color-themed XR environments Refined timing and continuity to keep motion and product focus consistent Matched and blended environments to maintain a clean, modern aesthetic Delivered a finished spot that showcases the cookware color range without visual breakpoints
Results
Forge delivered a cohesive, visually engaging commercial that highlights Caraway’s color range with smooth transitions and premium finish.
The final edit created a fluid journey through distinct color environments, making the XR stage concept feel effortless and intentional. With clean transitions and refined pacing, the spot maintains a modern, stylish look while keeping the cookware front and center, resulting in a polished commercial ready for brand-forward marketing.
Credits
VFX and editing by Forge, produced by Gear Seven in Nashville for Caraway Cookware.







