SONAX USA Social Media Partnership
SONAX USA Social Media Partnership
SONAX USA Social Media Partnership

SONAX

SONAX

SONAX

Always-on social content and management, with campaign-level support for key U.S. marketing pushes, including the SONAX Challenge in Iceland.
Always-on social content and management, with campaign-level support for key U.S. marketing pushes, including the SONAX Challenge in Iceland.
Always-on social content and management, with campaign-level support for key U.S. marketing pushes, including the SONAX Challenge in Iceland.
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SONAX
SONAX
SONAX

Project Type

Content Creation & Social Media Management

Forge partnered with SONAX to produce ongoing social media content, manage channel execution, and support U.S. marketing initiatives that required more than day-to-day posting.

Always-on social content and management, with campaign-level support for key U.S. marketing pushes, including the SONAX Challenge in Iceland.

Close-up of black road bike with bright orange frame accents.
Close-up of black road bike with bright orange frame accents.

Brief

SONAX needed a dependable creative partner to strengthen its social presence while supporting larger campaign efforts for the U.S. market.

The ask was to maintain a steady flow of quality content, improve consistency across channels, and help execute campaign moments with clear messaging and strong storytelling. That included support for a flagship activation, the SONAX Challenge in Iceland, used to drive attention and engagement around the brand.

SONAX needed a dependable creative partner to strengthen its social presence while supporting larger campaign efforts for the U.S. market.

The ask was to maintain a steady flow of quality content, improve consistency across channels, and help execute campaign moments with clear messaging and strong storytelling. That included support for a flagship activation, the SONAX Challenge in Iceland, used to drive attention and engagement around the brand.

Solution

We combined consistent social production and management with campaign coordination to help SONAX stay visible week-to-week and show up big during key marketing moments.

Produced social-first content tailored to SONAX’s U.S. audience and brand standards Managed publishing cadence and day-to-day channel execution Supported campaign messaging and rollout planning for SONAX USA initiatives Helped facilitate the SONAX Challenge activation (two contest winners, 10-day Iceland trip) by supporting the content plan and social narrative beats Maintained brand consistency across routine posts and campaign content

Close-up of white bicycle frame with a logo.
Close-up of white bicycle frame with a logo.
Close-up of white bicycle frame with a logo.
Close-up of a modern device featuring silver, blue, and yellow accents.
Close-up of a modern device featuring silver, blue, and yellow accents.
Close-up of a modern device featuring silver, blue, and yellow accents.
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Results

Forge delivered consistent social execution for SONAX while helping elevate key U.S. campaigns with stronger storytelling and clearer marketing alignment.

With always-on content and management in place, SONAX maintained a steady, on-brand presence built to keep the audience engaged and the product message clear. For larger initiatives, we supported campaign execution and social storytelling, including the SONAX Challenge in Iceland, creating a high-visibility moment that reinforced brand credibility and gave the community a reason to follow along.

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Ongoing social content creation to maintain consistency and brand polish

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Ongoing social content creation to maintain consistency and brand polish

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Social media management to support cadence and engagement

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Social media management to support cadence and engagement

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U.S. campaign support for planning, messaging, and rollout

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U.S. campaign support for planning, messaging, and rollout

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Abstract close-up of smooth white and black layered surface.
Abstract close-up of smooth white and black layered surface.

Credits

In partnership with SONAX and the SONAX USA marketing teams as well as Scram Media.

Marc Christ

Scram Media

Marc Christ

Scram Media

Marc Christ

Scram Media

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